
This July we joined the group of companies associated within IAB Poland. We will soon become active participants of task groups. Currently, more than 230 member companies representing entities operating in the Internet industry are already affiliated in the structures of IAB Polska.
The Polish digital advertising market is one of the most absorptive for innovative solutions on a European scale. We believe that professional tools that support campaign effectiveness should be introduced to the Polish market. We want to provide Polish Clients with global standards through transparency, efficiency and full control. We are convinced that IAB Poland will be the ideal partner to achieve our business goal. We declare full readiness and willingness to take part in the work of the organization. — says Dmitriy Shevchenko, Managing Director hybrid.ai EMEA.